As one of Malaysia’s longest established event services organisations, Creative Event Solutions (Malaysia) Sdn Bhd, formerly Showorx Orbit Sdn Bhd (a member of the Showorx Productions group of companies and part of the founding Atlantic Orient Group established in 1995) has adapted its organisational structures and service offering to suit an ever evolving market.

By 1999, the company had substantially increased its market share; recording tremendous organic growth in equipment, manpower, clients and brand recognition. While our competitors down-sized during the Asian Currency Crisis, we expanded on all levels.

In 1999, we expanded our service breadth by forming alliances with reliable strategic partners to deliver special effects, automations and decor fabrication as an extension of our existing equipment supply and event execution services. Now, as one of the leading event services companies, our growth accelerated across Malaysia, through the Peninsula and Langkawi, into East Malaysia and the ASEAN region. The company also began to explore the international market, securing business in Thailand, Hong Kong and Singapore in subsequent years.

By 2001, client service needs were broadening toward viable and practical event solutions, particularly in areas relating to human asset management. Our services now expanded through additional alliances to include team building. We also formed a research & development division for special effects and automations development.

Our client service needs broadened still further by 2003, with concept design now needing to be better coordinated and aligned with marketing and branding strategies so that events can drive sales. Again we adapted with additional services and alliances to include marketing and branding guidance, and public relations services.

These shifts in the breadth of client needs culminated in 2004 with the organisation integrating its various subsidiaries under the Evention brand to streamline its service activities while better reflecting the company’s creativity and solutions talent. Because of the very breadth of our in-house deliverables, we work more closely with our clients; not simply as their contractor; but more frequently as an extension to their event committee.

In Autumn 2004, we acquired our 250,000cuft new office and warehouse facility to consolidate our four storage facilities and sales/admin office into a single space. With the market now becoming more price-driven, such centralisation brings benefits in logistical, response and service efficiencies that can now better meet the service and pricing needs of our clients.

We are now looking to African and European markets to further increase our international portfolio and brand recognition, particularly in areas such as company incentive programmes. The company also aims to increase its Governmental event portfolio over the coming two years.

Since its humble beginnings, Evention has demonstrated its responsiveness and tenacity by adapting to and anticipating our client’s needs. A unique blend of creativity, integrity and professionalism that our clients have learned to trust and lean upon over the years. As a company, we deliver and coordinate a complete suite of services and support that means that when your Event is on, our deliverables always exceed your expectations.